Domains are
grand seeds, indeed

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Domains are grand seeds, and these seeds can develop into grand trees of global enterprises serving every corner of the world. Each domain also sports the following characteristics.

Digital address

A domain is the address of your digital store. If you want to visit Apple, just go to If you want to visit Alibaba, again just go to What is your digital address? Is your address easy to remember?


A brand can be seen as having two components: brand name (what) and brand address (where). For example, "Tesla" tells you it's all about cars and "" tells you where to go to buy a car.


A good domain is an asset which grows in value over time. For example, was sold for $21,000 in 2017 then $120,000 in 2018, and was sold for $3 million in 2014 then $ 3.5 million in 2018.


July 6

I regularly listen to the Daily Podcast to give me a daily update of the domain market. In a recent episode, Josh mentioned the sale of for a very good price of $5,000. Continue reading...

July 3

Numeric domains up to 4 digits (4N) are actually used by Chinese companies. However, those beyond 4N are not often found in use but mostly traded among investors. In this article, I'll review some 4N domains sold in the three months between March and May this year. Continue reading...

July 2

I recently found a .com where the matching .cn is already developed. Does it mean I have got a potential end user in China for the .com because Chinese companies like to upgrade to .com? Continue reading...

July 1 was sold in Godaddy Auctions for $30,728 on June 15, and I think it is a good deal for the buyer. Here are the reasons. Continue reading...

Domain Wisdom

About Me

Domains are my specialty. Please read my daily posts on LinkedIn, join the conversation, and learn how to formulate your global domain strategy.

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Kassey Lee
Founder, Grandseeds